Rebel Insights

The Chief Product Officer's Guide to RebelMouse

The Chief Product Officer's Guide to RebelMouse

RebelMouse is made up of designers, creators, developers, and analytics experts with an important and primary focus: Product. We are product people. It's why we're proud of what we deliver to product thinkers and fellow creatives on our platform.


Native Multivariate Testing

RebelMouse natively supports server-side rendering of multivariate layouts. Layout changes are easy to make, test, and implement, and it's even easier to determine the performance KPIs that matter to your bottom line. Optimizely, Google Chrome Experiments, and other testing outlets add page speed overhead by rewriting layouts in JavaScript that only work after a page has rendered, which often disrupts the user experience. We built RebelMouse from the ground up around doing this right.

Learn More: Multivariate Testing

On-the-Fly Sandboxes

Creating a copy of any layout, or even of an entire site, and then making changes to that environment is simple on RebelMouse. We unlock layouts using query parameters so you can test layouts against production data in safe ways. No longer do you need to rely on DevOps to maintain old sandbox environments. On our platform, creating a sandbox is a simple process of point, click, and go.

Powerful, Intuitive Design Tools

We're proud that our platform enables and fosters creativity. Most websites fail to grow because they're unable to keep up with the pace of ideas that naturally occur and end up with a massive backlog for simple changes. Features like newsletter promos, the cadence of promos, custom promos, content structure, custom layouts, and infinite scroll implementation are intuitive to creators, curators, and editors alike on our platform. Our Layout & Design tool makes the customization and styling of these features easy for a product person to implement. Knowledge of CSS and JavaScript gives you even more power to create whatever comes to mind. We empower you to safely iterate and then measure changes against data.

Learn More: Intuitive Design Tools

Editorial Tools Your Team Will Love

Most editors and creators hate their CMS. And after trying RebelMouse, they fall in love. We're mobile friendly, fast, and intuitive, and we provide the powerful data creators need to know about how their content is performing across all channels. You can expand these tools to create layouts that spark engagement right out of the box. Our platform makes it easy to deliver an experience that delights and creates love. Philosophically, our dashboard is built using Material Design principles, and is built to work seamlessly on mobile and desktop. We're also always iterating on our features so you and your team will be able to create new, cutting-edge content that's built and designed for distribution.

Learn More: Intuitive Editorial Tools

The Always-Modern Platform

Every week, we take new key features live to keep you up to date with what's happening in the industry. We are release partners with Google, Facebook, Snap, and Twitter. These relationships allow our clients to experience beta programs that often build buzz and brand awareness before others in the industry have access.

Learn More: Never Left Behind

Understand the Algorithms: Get Unique Insights From RebelMouse

Part of the benefit of being a RebelMouse client is gaining access to the valuable insights we can deliver thanks to the massive scale of our platform. We're able to immediately see and react to shifts in the algorithms at Facebook, Google, and other tech giants. We look for indicators of growth and decline, and then communicate the differences so you avoid getting clobbered by a big algorithm update. Instead, you can turn a sudden shift into massive growth since you're able to pivot and quickly take advantage of new opportunities. It's one of our biggest points of pride in how we work as partners with our clients.

Learn More: Unlock Meaningful Data

Win Awards and Fuel Growth With RebelMouse

Our full-stack tech solution is designed to optimize content for site, search, and social so your team's strategy is set up for success with every publish. Our clients are often nominated for big awards. A current example is Motherly, which is up for the "Lifestyle" category in The Webby Awards .

Propel your content to win with the right platform. We're a unique company that has no salespeople. You'll get to meet the developers and strategists who will work directly with you and your teams. If you're a CPO, please request a proposal today to see what it'll take to include our publishing platform in your portfolio of game-changing solutions.

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What Is RebelMouse?
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Our Core Features

Our platform is a complete digital publishing toolbox that's built for modern-day content creators, and includes game-changing features such as our:

Why RebelMouse?

Unprecedented Scale

RebelMouse sites reach more than 120M people a month, with an always-modern solution that combines cutting-edge technology with decades of media savvy. And due to our massive scale, 1 in 3 Americans have visited a website powered by RebelMouse.

120M+ Users
550M+ Pageviews
17+ Avg. Minutes per User
6+ Avg. Pages per User

Today's Top Websites Use RebelMouse

Thanks to the tremendous scale of our network, we are able to analyze a wealth of traffic data that informs our strategies and allows us to be a true strategic partner instead of just a vendor.

What Clients Say

We’re here to help you weigh and understand every tech and strategic decision that affects your digital presence. Spend less time managing everything yourself, and more time focused on creating the quality content your users deserve.

Case Studies

A Team Built Like No Other

RebelMouse employs a unique, diverse, and decentralized team that consists of 70+ digital traffic experts across more than 25 different countries. We have no central office, and we cover every time zone to ensure that we’re able to deliver amazing results and enterprise-grade support around the clock.

Our team is well-versed in all things product, content, traffic, and revenue, and we strategically deploy ourselves to help with each element across all of our clients. We thrive on solving the complex.

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